HX LENS
"New running experience" unlike anything before, powered by our unique patented sole technology.
HX → Human Experience
LENS → A new perspective
The name “HX LENS” embodies our intention to go beyond conventional manufacturing methods and structural norms in running shoes
and to rethink the essence of running through an entirely new point of view.

HeliX Sole System
The balance of soft, smooth cushioning and responsive rebound.
The HeliX sole adopts a patented structure that compresses while rotating forward. It absorbs impact at landing while reducing braking forces, then converts that energy into forward propulsion through rotational motion.
As a result, it achieves both high shock absorption and smooth weight transition, something that has traditionally been difficult for conventional running shoes to realize.
By combining the 3D-printed upper structural layer with a supercritical foam lower layer, this unique construction delivers a completely new running experience. Runners can move forward without feeling braking resistance, gaining a sensation of flowing effortlessly ahead as they run.

Development Story
2 Years of R&D
After two years and over 150 prototypes, we developed a patented 3D-printed sole featuring a unique "Forward-Twisting-Compression" structure.
This design minimizes braking forces, delivering smoother cushioning and a natural forward flow. Paired with a base layer of high-rebound foam, it actively supports forward propulsion.
Our design process fused athlete feedback with biomechanical insights from top universities and the combined expertise of architectural structural engineers and automotive structural analysts.
This convergence of perspectives allowed us to engineer a sole that elevates both performance and comfort.
As a result, we deliver a new product experience where runners move in an effortless flow.
We don’t follow others — we create a new path of running.
HYBEX


